You Had One Job

You Had One Job

Out of all the jobs in the world, you had to walk into the CMO’s…Whatever category you’re in, these are existential times. Our take on the future of brands includes a decided position on who should lead them – the era of the chief value officer is upon us.

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Listening Changes Everything

Listening Changes Everything

This week I dove into four different focus groups, the kind with thousands of participants. If that sounds like a lot, it is, and if it doesn't sound like any of the focus groups you're accustomed to attending I'm not surprised. I'm talking about the...

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Who Owns the Net?

Who Owns the Net?

Freedom and power. When I say these words I imagine a stable grasp on their standalone meanings, perhaps even their mutual implications when examined together. In fact, their dialectic reverb seems cranked more loudly than ever of late. The is the theme of...

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Why?

Why?

After 30 years in marketing and advertising my greatest joy, increasingly, comes from teaching.

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Intriguing studies re consciousness, decision-making & the thousands of ah-hahs! our brains do a day https://t.co/3eUnmywd70 #biologymatters

Out of all the jobs in the world, u had 2walk into the CMO's. Our take on these existential times & the role of #CVO https://t.co/Q8rvnnxxW7

Smart (slow) thinking from #AI guy re the brain, bias & why it feels so good 2 be so wrong - sometimes. @YarmolukDan https://t.co/aDyApMWMmE

Regardless of business or job title, we're all in the value business now. Might as well put someone in charge. #CVO https://t.co/ZF8Bk8e8eu

Short blunt decent take on bias & how2 fix it (more bias?...) in #AI & #ML systems / applications. #radicalstrategy https://t.co/N0ARiymgLz

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